Virtual, augmented and mixed reality headsets and helmets adapted for use in playing video games; Virtual reality headsets for playing video games for connection to computers, video game consoles, handheld video game consoles, tablet computers, mobile devices, and mobile phones in order to enable virtual reality experiences; Video game consoles; Video game interactive remote control units; Wearable peripherals for playing video games specially adapted for computers, video game consoles, handheld video game consoles, tablet computers, mobile devices, and mobile telephones; Controllers for computer games; Audio and visual headsets for use in playing video games; Hand-held units for playing electronic, computer, interactive, and video games; Gaming devices, mobile gaming devices, namely, gaming machines with or without video output for playing computer games and video games; Computer game consoles for use with an external display screen or monitor; Apparatus for electronic games other than those adapted for use with an external display screen or monitor; Apparatus for electronic games adapted for use with an external display screen or monitor; Bags specially adapted for handheld video games and video game consoles; Computer and video game joysticks; Computer gaming consoles for recreational game playing; Fitted plastic films known as skins for covering and protecting electronic game playing apparatus, namely, video game consoles and hand-held video game units; Game controllers in the nature of keyboards for computer games; Games adapted for use with television receivers; Gaming headsets adapted for use in playing video games; Hand held joy stick units for playing video games; Handheld game consoles; Hand-held electronic games adapted for use with television receivers only; Hand-held games with liquid crystal displays; Hand-held units for playing electronic games for use with external display screen or monitor; Video game machines; LCD game machines; Player-operated electronic controllers for electronic video game machines; Protective carrying cases specially adapted for handheld video games and video game consoles; Standalone video game machine; Stands for electronic game playing apparatus, namely, video game consoles and hand-held video game units; Tabletop units for playing electronic games other than in conjunction with a television or computer; Video game interactive hand held remote controls for playing electronic games; Controllers for game consoles; Arcade video game machines; Home video game machines; Stand alone video game machine.

Marketing, advertising and promotion services, namely, providing information regarding discounts, coupons, rebates, vouchers, links to retail websites of others, and special offers for the goods and services of others; Provision of market research and information services; Promoting the goods and services of others via computer and communication networks; Business and advertising services, namely, advertising services for tracking advertising performance, for managing, distributing and serving advertising, for analyzing advertising data, for reporting advertising data, and for optimizing advertising performance; Facilitating the exchange and sale of services and products of third parties via computer and communication networks; Providing online marketplaces for sellers of goods and/or services; Providing online facilities for connecting sellers with buyers; Business networking; Employment and recruiting services; Advertising and information distribution services, namely, providing classified advertising space via the internet and communications networks; Pre-paid gift card services, namely, issuing gift card certificates that may be redeemed for goods or services; Charitable services, namely, promoting public awareness about charitable, philanthropic, volunteer, public and community service and humanitarian activities; Organizing exhibitions and events in the field of software and hardware development for commercial or advertising purposes; Association services that promote the interests of professionals and businesses in the field of mobile software application development; Online advertising and promoting the goods and services of others via the internet; Marketing and advertising consultation services; Arranging and conducting special events for commercial, promotional or advertising purposes; Advertising via electronic media; Organizing, promoting and conducting exhibitions, tradeshows and events for business purposes; Online retail store services featuring computer software and virtual reality and augmented reality headsets, games, content and digital media, namely, pre-recorded music, video, images, text, and audiovisual works; Retail store services featuring computer software and virtual reality and augmented reality headsets, games, content and digital media, namely, pre-recorded music, video, images, text, and audiovisual works; Dissemination of advertising for others via the internet and communication networks; Promoting the goods and services of others by means of distributing video advertising on the internet and communication networks; Advertising services, namely, targeting and optimization of online advertising; Business management in the field of marketing, advertising, telecommunications and technology development; Business administration, office functions; Business consulting; Brand consulting; Design of advertising materials for others; Providing online business directories featuring the businesses, products and services of others; Providing online facilities for connecting sellers with buyers; Online retail store services featuring virtual reality and augmented reality headsets, games, content and digital media, namely, pre-recorded music, video, images, text, and audiovisual works.

Telecommunication services; Providing access to computer, electronic and online databases; Providing equipment for video conferencing; Teleconferencing; Mobile phone communication services; Telecommunications services, namely, offering personal communications services via wireless networks; Electronic transmission of voice, data, images, music, audio, video, multimedia, television, and radio by Internet and cellular telephone transmission broadcasting; Providing access to websites, databases, electronic bulletin boards, on-line forums, directories, music, and video and audio programs by means of Internet and cellular telephone transmission; Communication by computer, namely, electronic transmission of data, sounds, images and documents among computer users; Photo sharing and video sharing services, namely, electronic transmission of digital photo files, videos and audio visual content among internet users; Telecommunication services, namely electronic transmission of data, messages, graphics, images, audio, video and information; Providing access to computer, electronic and online databases in the field of virtual reality, augmented reality and social networking; Telecommunications services, namely, electronic transmission of data, messages, graphics, images, audio, video and information; Providing online forums for communication on topics of general interest; Providing online communications links which transfer mobile device and internet users to other local and global online locations; Facilitating access to third party websites or to other electronic third party content via a universal login; Providing online chat rooms, email and instant messaging services, and electronic bulletin boards; Audio, text and video broadcasting services over the internet or other communication networks; Voice over internet protocol (VOIP) services; Telephony communication services; Providing access to computer databases in the fields of social networking, social introduction and dating; Peer-to-peer photo and data sharing services, namely, electronic transmission of digital photo and video files, graphics and audio content among internet users; Telecommunications and peer-to-peer network computer services, namely, electronic transmission of images, audio-visual and video content, photographs, videos, data, text, messages, advertisements, media advertising communications and information; Streaming and live streaming of video, audiovisual, and interactive audiovisual content via the internet; Telecommunications services, namely, electronic transmission of virtual and augmented reality content and data; Providing electronic bulletin boards for transmission of messages among users in the field of general interest; Video conferencing services; Providing technical support services regarding the usage of communications equipment; Providing facilities and equipment for video conferencing; Audio and video teleconferencing services; Providing an online community forum for users to share and stream information, audio, video, real-time news, entertainment content, or information, to form virtual communities, and to engage in social networking; Electronic exchange of voice, data, audio, video, text and graphics via the internet and telecommunications networks; Telecommunication services, namely electronic transmission of data, messages, graphics, images, audio, video and information; Providing access to computer, electronic and online databases in the field of virtual reality, augmented reality and social networking; Audio, text and video broadcasting services over the internet or other communication networks; Voice over internet protocol (VOIP) services (transmission of voice information via the internet); Telephony communication services (communications by telephone); Audio and video teleconferencing services; Electronic exchange of voice, data, audio, video, text and graphics via the internet and telecommunications network.

Entertainment services; electronic publishing services; entertainment services, namely, providing virtual reality interactive entertainment and virtual reality content; entertainment services, namely, providing augmented reality interactive entertainment and augmented reality content; entertainment services, namely, providing mixed reality interactive entertainment and mixed reality content; entertainment services, namely, providing augmented reality interactive entertainment content; entertainment services, namely, providing online virtual reality environments; providing entertainment information from searchable indexes and databases of information, including text, electronic documents, databases, graphics, photographic images and audio visual information and communication networks; arranging and conducting of workshops; entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, participate in sports activities, engage in health-promoting activities, make achievements in exercise and sports activities, and reach personal goals regarding exercise, sports activities, and fitness; providing information regarding sports, athletic skill development, and fitness training via an online website, other computer and electronic communication networks, and via computer software for personal computers, personal digital devices, and smart phones; providing pre-recorded athletic challenges, training, fitness sessions and challenges, and workouts via an online website, other computer and electronic communication networks, and via computer software for personal computers, personal digital devices, and smart phones; Arranging and conducting of workshops; augmented reality video production; conduct and providing access to on-line live workouts, fitness instructions and sessions; conducting fitness classes; entertainment services, namely, providing non-downloadable movies, television shows, webcasts, audiovisual, and multimedia works via the internet, as well as information, reviews, and recommendations regarding movies, television shows, webcasts, audiovisual, and multimedia works; entertainment services; entertainment services, namely, arranging and conducting of competitions for encouraging use and development of interactive entertainment, virtual reality, augmented reality, mixed reality, consumer electronics, and entertainment software and hardware; entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, participate in sports activities, engage in health-promoting activities, make achievements in exercise and sports activities, and reach personal goals regarding exercise, sports activities, and fitness; entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, make healthy eating choices, and engage in other health-promoting activities; entertainment services, namely, incentive award programs designed to reward program participants who exercise; entertainment services, namely, providing access to interactive electronic and online databases of user-defined content, third-party content, photos, video, audio, visual, and audio-visual material in the field of general interest; entertainment services, namely, providing an online forum for the dissemination of content, data, and information for entertainment and social and business networking purposes; entertainment services, namely, providing online augmented reality environments; entertainment services, namely, providing online facilities for streaming entertainment content and live streaming video of entertainment events; entertainment services, namely, providing online mixed reality environments; mixed reality video production; multimedia production services; online journals, namely blogs featuring commentary, advice and information in the fields of health, wellness, sleep, fitness and nutrition; online journals, namely, blogs; online journals, namely, weblogs (blogs) featuring user-defined content; organizing contest and incentive award programs for software developers; organizing exhibitions and events for entertainment purposes; organizing live exhibitions and conferences in the fields of culture, entertainment and social networking for non-business and non-commercial purposes; personal coaching services in the field of sports, exercise, health, and fitness; photosharing and video sharing services; pre-recorded athletic and fitness sessions; providing a fitness assessment and a fitness score, and a personalized workout program based on that assessment and score; providing a website featuring fitness coaching, instructions, and sessions; providing a website featuring fitness instructions and sessions; providing a website featuring information regarding fitness training, and athletic skill development; providing a website featuring information regarding fitness training, fitness coaching, fitness goals, and athletic skill development; providing a website featuring information regarding sports, athletic skill development, and fitness training; providing a website featuring pre-recorded athletic and fitness sessions; providing access to pre-recorded athletic and fitness sessions; providing computer, electronic and online databases in the field of entertainment; providing entertainment information from searchable indexes and databases of information, including text, electronic documents, databases, graphics, photographic images and audio visual information, via the internet and communication networks; providing group coaching in the field of sports, exercise, health, and fitness; providing information regarding sports, athletic skill development, and fitness training via an online website, other computer and electronic communication networks, and via computer software for personal computers, personal digital devices, and smart phones; providing of training; providing online resources for software developers; providing pre-recorded athletic challenges, training, fitness sessions and challenges, and workouts via an online website, other computer and electronic communication networks, and via computer software for personal computers, personal digital devices, and smart phones; recreation information; rental of photography and videography kiosks for capturing, uploading, editing and sharing of pictures and videos; sporting and cultural activities; virtual reality video production; Electronic publishing services for others; Entertainment services, namely, facilitating interactive and multiplayer and single player game services for games played via the internet or communications networks; Providing information about video games, electronic or interactive multimedia games via the internet or communications networks; Arranging and conducting competitions and facilitating events for players of electronic or interactive multimedia games; Online journals, namely, blogs about virtual reality and augmented reality; Entertainment services, namely, providing augmented reality games, interactive entertainment and augmented reality content; Providing a computer game for use network-wide by network users; Providing online virtual reality games; Providing online augmented reality games; Entertainment services, namely, providing online video games; Organizing exhibitions and events in the field of interactive entertainment, virtual reality, and augmented reality, consumer electronics and video game entertainment industries for cultural or educational purposes; providing online computer and video games; Entertainment services, namely, providing virtual reality games, interactive entertainment and virtual reality content; virtual reality game services provided online from a computer network; augmented reality game services provided online from a computer network; providing online computer games and interactive games; production of video and computer game software; entertainment services, namely, providing augmented reality games and interactive entertainment content; Providing information about online computer games and video games via computer or communication networks.

Education; providing of training; entertainment; sporting and cultural activities

Information technology and audio-visual, multimedia and photographic devices; educational apparatus and simulators; recorded content; computer software for controlling and managing access server applications; computer software in the fields of finance, payment transactions and processing, and data insights and analytics; computer software platforms, programs, packages and databases in the fields of finance, payment transactions and processing, and data insights and analytics; application software for mobile phones, mobile devices and wireless devices in the fields of finance, payment transactions and processing, and data insights and analytics; computer software for use as an application programming interface (API) in the fields of finance, payment transactions and processing, and data insights and analytics; data processing equipment and apparatus, data capturing equipment and data analysis equipment in the fields of fields of finance, payment transactions and processing, and data insights and analytics; apparatus and terminals for electronic payment processing; apparatus for payment with magnetically encoded cards; automatic payment machines; point-of-sale [POS] systems; none of the aforementioned goods in connection with electronic security systems for building control, access control, intrusion detection, video surveillance, technical control, building supervision, technical management of buildings or centralised management of buildings

Advertising, marketing and promotional services; business analysis, research and information services; arranging commercial transactions, for others, via online shops; electronic order processing; business administration services for processing sales made on the internet; price analysis services; provision of online financial services comparisons; loyalty scheme services; administration of loyalty rewards programmes; incentive program services; computerised point-of-sale [POS] data collection services for retailers; none of the aforementioned services in connection with electronic security systems for building control, access control, intrusion detection, video surveillance, technical control, building supervision, technical management of buildings or centralised management of buildings

Financial and monetary services, and banking; provision of prepaid cards and tokens; monetary transfers and transactions; electronic funds transfer; payment processing services; processing of debit and credit card payments; banking services; online banking services; merchant banking services; electronic wallet services (payment services); credit card, debit card, store card, bank card, charge card, gift voucher card and other payment card authorisation services; issuing of tokens of value in relation to loyalty and incentive schemes; organisation of charitable collections; none of the aforementioned services in connection with electronic security systems for building control, access control, intrusion detection, video surveillance, technical control, building supervision, technical management of buildings or centralised management of buildings

Providing temporary use of on-line non-downloadable software; data mining services; none of the aforementioned services in connection with electronic security systems for building control, access control, intrusion detection, video surveillance, technical control, building supervision, technical management of buildings or centralised management of buildings

Games, toys and playthings; video game apparatus; gymnastic and sporting articles; fishing tackle including lures and reels